Projects -- BUSINESS STRATEGY / BUSINESS LAUNCH

GLOBAL BANK -- EASTERN EUROPE

• Advisory on Launch of Credit Cards Business.
• Provided expertise to entire Consumer bank[300+ FTE] on Credit Card product program, service excellence, selling skills.
• Advised bank on the entire Operational Delivery Process, SLA’s with 3rd party vendors, and Service Quality framework including Customer Contact Center processes.
• Contributed to bank’s marketing task-force – audited Focus Groups with customers to determine optimal launch / positioning strategy
• Keynote presentation for media / press launch
• Bank has approx 100,000 CIF as of 2009

LARGE COMMERCIAL BANK -- SOUTH ASIA

• Advisory Services for successful launch of their EMV compliant credit card business.
• Worked with Consumer Head to develop Launch Strategy
• Provision of customized training & development to entire bank including 500 FTE comprising of frontline sales staff, product managers, branch managers, regional managers and senior stake-holders on Credit Card Program, Sales & Service strategy

LEADING GLOBAL ISLAMIC BANK – MIDDLE-EAST

• Conducted Strategy Workshop for the senior management team including CEO and all Division Heads
• Focus was on developing / articulating / enhancing retail banking value proposition-- by leveraging on existing commercial banking business infrastructure and client base
• Articulated powerful methodology based on “bank@work” concepts and SME / Business owners segments

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